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Comentario periodístico de Rafael Cuesta y su influencia en la opinión pública
dc.contributor.advisor | Dahik Solis, Cecilia Elizabeth | |
dc.contributor.author | Vergara Moreira, Rosa Angélica | |
dc.date.accessioned | 2021-12-02T13:00:47Z | |
dc.date.available | 2021-12-02T13:00:47Z | |
dc.date.issued | 2021 | |
dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/10964 | |
dc.description | The purpose of this project is to analyze whether the journalistic comment by Rafael Cuesta broadcast in "El Noticiero" of TC my channel has influence on public opinion, taking into account that journalistic opinion has a positive background in several important historical events. The modality of this work is investigative, by means of the observation sheet, the time, structure, language and issues considered of relevance are analyzed, generated by an investigation by a journalist. The interview to find out if the journalist in question knows the scope of his criteria in the viewers and the survey to define by the citizens if the value judgment of Cuesta influences them. Once all the investigative techniques had been carried out to analyze and verify whether Rafael Cuesta's journalistic comments really have a certain influence on the criteria of public opinion, it was shown that indeed journalistic opinion programs continue to have an important and significant audience and that the segment under study is observed and influences and guides society in a certain way. | es_ES |
dc.description | The purpose of this project is to analyze whether the journalistic comment by Rafael Cuesta broadcast in "El Noticiero" of TC my channel has influence on public opinion, taking into account that journalistic opinion has a positive background in several important historical events. The modality of this work is investigative, by means of the observation sheet, the time, structure, language and issues considered of relevance are analyzed, generated by an investigation by a journalist. The interview to find out if the journalist in question knows the scope of his criteria in the viewers and the survey to define by the citizens if the value judgment of Cuesta influences them. Once all the investigative techniques had been carried out to analyze and verify whether Rafael Cuesta's journalistic comments really have a certain influence on the criteria of public opinion, it was shown that indeed journalistic opinion programs continue to have an important and significant audience and that the segment under study is observed and influences and guides society in a certain way. | es_ES |
dc.description.abstract | El presente proyecto tiene como finalidad analizar si el comentario periodístico de Rafael Cuesta emitido en “El Noticiero” de TC mi canal tiene influencia en la opinión pública, tomando en cuenta que la opinión periodística tiene antecedentes positivos en varios acontecimientos históricos importantes. La modalidad de este trabajo es de tipo investigativo, mediante la ficha de observación, se analiza el tiempo, la estructura, el lenguaje y los temas considerados de relevancia que genera investigación por parte de periodista. La entrevista para conocer si el periodista en cuestión sabe el alcance de su criterio en los televidentes y la encuesta para definir por parte de la ciudadanía si el juicio de valor de Cuesta influye en ellos. Una vez realizadas todas las técnicas de investigación para analizar y comprobar si realmente los comentarios periodísticos de Rafael Cuesta tienen cierta influencia en el criterio de la opinión pública, se demostró que efectivamente los programas de opinión periodística continúan teniendo una audiencia importante y significativa y que el segmento en estudio sí es observado e influye y orienta de cierta forma a la sociedad. | es_ES |
dc.format.extent | 36 p. | es_ES |
dc.language.iso | es | es_ES |
dc.publisher | BABAHOYO: UTB, 2021 | es_ES |
dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
dc.subject | Medios de comunicación | es_ES |
dc.subject | Periodismo | es_ES |
dc.subject | Opinión | es_ES |
dc.subject | Influencia | es_ES |
dc.title | Comentario periodístico de Rafael Cuesta y su influencia en la opinión pública | es_ES |
dc.type | bachelorThesis | es_ES |