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Análisis de los niveles de ventas del salón de eventos D´ Flores del Cantón Babahoyo periodo del 2022 – 2023.
| dc.contributor.advisor | Calderón Angulo, Reyes Johan | |
| dc.contributor.author | Chávez Arias, Carlos José | |
| dc.date.accessioned | 2023-10-17T21:41:40Z | |
| dc.date.available | 2023-10-17T21:41:40Z | |
| dc.date.issued | 2023 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/14693 | |
| dc.description | The present case study was developed based on the problems that could be seen in the D'Flores Events Hall located in the La Union Parish, city of Babahoyo, referring to the level of sales maintained by the aforementioned company. The methodology implemented was the inductive method in addition to certain techniques, such as the interview and a comparison matrix to obtain information necessary to understand the factors that intervened in sales, in which possible solutions can be found for the company to take. take into account and can improve the problems you have. Furthermore, the results of the methodology that was applied to the development of the project provided information that the income control that said commercial premises is having is not entirely efficient. Furthermore, it can be concluded that the aim is to identify the sales strategies that the owner of the event hall has and thus be able to provide an improvement through suggestions that have to do with efficient cash flow. Finally, it is recommended that The company carries out a more continuous review of its income and expenses and distributes them in an effective and efficient manner. To conclude, within the comparative table, it can be seen that the growth in sales in the first half of the year 2022 and 2023 and thus be able to make a respective analysis of why the event hall does not have income management control and why the problems and thus be able to suggest a possible solution to the owner to better manage their expenses. | es_ES |
| dc.description | The present case study was developed based on the problems that could be seen in the D'Flores Events Hall located in the La Union Parish, city of Babahoyo, referring to the level of sales maintained by the aforementioned company. The methodology implemented was the inductive method in addition to certain techniques, such as the interview and a comparison matrix to obtain information necessary to understand the factors that intervened in sales, in which possible solutions can be found for the company to take. take into account and can improve the problems you have. Furthermore, the results of the methodology that was applied to the development of the project provided information that the income control that said commercial premises is having is not entirely efficient. Furthermore, it can be concluded that the aim is to identify the sales strategies that the owner of the event hall has and thus be able to provide an improvement through suggestions that have to do with efficient cash flow. Finally, it is recommended that The company carries out a more continuous review of its income and expenses and distributes them in an effective and efficient manner. To conclude, within the comparative table, it can be seen that the growth in sales in the first half of the year 2022 and 2023 and thus be able to make a respective analysis of why the event hall does not have income management control and why the problems and thus be able to suggest a possible solution to the owner to better manage their expenses. | es_ES |
| dc.description.abstract | El presente estudio de caso se desarrolló en base a las problemáticas que se pudieron apreciar en el Salón de Eventos D´Flores ubicado en la Parroquia La Unión ciudad de Babahoyo, referente al nivel de ventas que mantiene la empresa antes mencionada. La metodología implementada fue el método inductivo además de ciertas técnicas, como lo son la entrevista y una matriz de comparación para obtener información necesaria para comprender los factores que intervinieron en las ventas, en el mismo se podrá encontrar posibles soluciones para que la empresa las tome en cuenta y pueda mejorar los problemas con los que cuenta. Además, en los resultados de la metodología que se aplicó al desarrollo del proyecto arrojo información de que el control de ingresos que está teniendo dicho local comercial no es del todo eficiente. Además, se puede concluir que se busca identificar cuáles son las estrategias de ventas con las que cuenta el propietario del salón de eventos y así poder brindar una mejora a través de sugerencias que tengan que ver con un flujo de efectivo eficiente, para finalizar se recomienda que la empresa realice una revisión más continua de sus ingresos y gastos y los distribuya de una manera eficaz y eficiente. Para finalizar dentro del cuadro comparativo se puede apreciar que el crecimiento de las ventas del primer semestre del año 2022 y 2023 y así poder hacer un respectivo análisis del porque el salón de eventos no cuenta con un control de manejo de ingresos y a que se debe las problemáticas y así poder sugerir una posible solución al propietario para poder administrar mejor sus gastos. | es_ES |
| dc.format.extent | 35 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | Babahoyo: UTB-FAFI. 2023 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Factores | es_ES |
| dc.subject | Identificar | es_ES |
| dc.subject | Efectivo | es_ES |
| dc.subject | Eficiente | es_ES |
| dc.subject | Mejora | es_ES |
| dc.title | Análisis de los niveles de ventas del salón de eventos D´ Flores del Cantón Babahoyo periodo del 2022 – 2023. | es_ES |
| dc.type | bachelorThesis | es_ES |
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