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Servicio al cliente en El Pet Shop D´Ena Moreira de la ciudad de Babahoyo, periodo 2022.
| dc.contributor.advisor | lozano Chaguay, Luis | |
| dc.contributor.author | Paladines Moreira, Katiuska Salome | |
| dc.date.accessioned | 2023-10-27T16:42:41Z | |
| dc.date.available | 2023-10-27T16:42:41Z | |
| dc.date.issued | 2023 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/14856 | |
| dc.description | The study was carried out in the family business Pet Shop D'Ena Moreira, owned by Jesús Salomón Paladines Tituben. This company offers veterinary care services for small and large species, grooming for dogs and cats, sale of accessories and medicines for pets, considering the high presence of pets in the homes of Babahoyo. The company has been operating since approximately 2008 and has seen changes in its location over the years. The objective of the study focused on analyzing how customer service is provided at Pet Shop D'Ena Moreira. The main findings indicate that customers have an adequate perception regarding the service, the quality of the products and the information provided. However, concerns were identified related to a lack of parking and safety in the area. The methodological approach was descriptive, using structured interviews and questionnaires, aimed at the manager and regular clients. This study is located in the research line: Financial, administrative, tax management, audit and control, specifically the subline: Public and private companies and institutions, and is related to the broader project of management of administrative management processes in the public sector. and private. | es_ES |
| dc.description | The study was carried out in the family business Pet Shop D'Ena Moreira, owned by Jesús Salomón Paladines Tituben. This company offers veterinary care services for small and large species, grooming for dogs and cats, sale of accessories and medicines for pets, considering the high presence of pets in the homes of Babahoyo. The company has been operating since approximately 2008 and has seen changes in its location over the years. The objective of the study focused on analyzing how customer service is provided at Pet Shop D'Ena Moreira. The main findings indicate that customers have an adequate perception regarding the service, the quality of the products and the information provided. However, concerns were identified related to a lack of parking and safety in the area. The methodological approach was descriptive, using structured interviews and questionnaires, aimed at the manager and regular clients. This study is located in the research line: Financial, administrative, tax management, audit and control, specifically the subline: Public and private companies and institutions, and is related to the broader project of management of administrative management processes in the public sector. and private. | es_ES |
| dc.description.abstract | El estudio se llevó a cabo en la empresa familiar Pet Shop D'Ena Moreira, propiedad de Jesús Salomón Paladines Tituben. Esta empresa ofrece servicios de atención veterinaria para pequeñas y grandes especies, peluquería para perros y gatos, venta de accesorios y medicamentos para mascotas, considerando la alta presencia de mascotas en los hogares de Babahoyo. La empresa ha estado operando desde aproximadamente el año 2008 y ha experimentado cambios en su ubicación a lo largo de los años. El objetivo del estudio se centró en analizar cómo se brinda el servicio al cliente en Pet Shop D'Ena Moreira. Los hallazgos principales indican que los clientes tienen una percepción adecuada en cuanto al servicio, la calidad de los productos y la información proporcionada. Sin embargo, se identificaron preocupaciones relacionadas con la falta de estacionamiento y la seguridad en la zona. El enfoque metodológico fue descriptivo, utilizando entrevistas y cuestionarios estructurados, dirigidas al directivo y clientes habituales. Este estudio se ubica en la línea de investigación: Gestión financiera, administrativa, tributaria, auditoría y control, específicamente la sublinea: Empresas e instituciones públicas y privadas, y está relacionado con el proyecto más amplio de gestión de procesos gerenciales administrativos en el sector público y privado | es_ES |
| dc.format.extent | 26 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | Babahoyo: UTB-FAFI. 2023 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Servicio al cliente | es_ES |
| dc.subject | Pet Shop | es_ES |
| dc.subject | Satisfacción del cliente | es_ES |
| dc.title | Servicio al cliente en El Pet Shop D´Ena Moreira de la ciudad de Babahoyo, periodo 2022. | es_ES |
| dc.type | bachelorThesis | es_ES |
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