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Las redes sociales y la perspectiva de los ciudadanos al momento de elegir a su candidato presidencial
| dc.contributor.advisor | Lemos Beltran, Daniel Gustavo | |
| dc.contributor.author | Macias Bermeo, Kevin Javier | |
| dc.date.accessioned | 2021-06-20T22:23:59Z | |
| dc.date.available | 2021-06-20T22:23:59Z | |
| dc.date.issued | 2021 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/9879 | |
| dc.description | The present study reveals as a topic, Social networks and the perspective of citizens when electing their presidential candidate Ecuador 2021 in the Babahoyo canton, which shows through an investigative study the influence that social networks have on the perspective of the citizen at the time of electing one of the participants in the presidential elections, for which it was presented as a general objective, To determine how important is the use of new information technologies through social networks, in electoral political campaigns. For a correct investigation, the use of bibliographic means was carried out, which allowed us to know the different sources of experts and digital media that talk about the subject, as well as pertinent illustrations that helped to deepen the subject and obtain the best results. Among the collection techniques, surveys were used, which were applied to 380 Babahoyense, which showed their criteria for each of the questions posed. For the culmination, the author proceeds to present the conclusions and respective recommendations of the topic, considering relevant points within the investigation. | es_ES |
| dc.description | The present study reveals as a topic, Social networks and the perspective of citizens when electing their presidential candidate Ecuador 2021 in the Babahoyo canton, which shows through an investigative study the influence that social networks have on the perspective of the citizen at the time of electing one of the participants in the presidential elections, for which it was presented as a general objective, To determine how important is the use of new information technologies through social networks, in electoral political campaigns. For a correct investigation, the use of bibliographic means was carried out, which allowed us to know the different sources of experts and digital media that talk about the subject, as well as pertinent illustrations that helped to deepen the subject and obtain the best results. Among the collection techniques, surveys were used, which were applied to 380 Babahoyense, which showed their criteria for each of the questions posed. For the culmination, the author proceeds to present the conclusions and respective recommendations of the topic, considering relevant points within the investigation. | es_ES |
| dc.description.abstract | El presente estudio da a conocer como tema, Las redes sociales y la perspectiva de los ciudadanos al momento de elegir a su candidato presidencial ecuador 2021 en el cantón Babahoyo, el cual muestra a través de un estudio investigativo la influencia que tiene las redes sociales en la perspectiva del ciudadano al momento de elegir a unos de los participantes en las elecciones para la presidencia, por lo cual se presentó como objetivo general, Determinar qué tan importante es el uso de las nuevas tecnologías de la información a través de las redes sociales, en las campañas políticas electoral. Para una correcta investigación se realizó el uso de los medios bibliográficos los mismos que permitieron conocer la diferentes fuentes de expertos y medios digitales que hablan sobre el tema, así como ilustraciones pertinentes que ayudaron a tener una profundización sobre el tema y obtener los mejores resultados. Entre las técnicas de recolección se usó las encuestas, las que se aplicaron a 380 babahoyense, los cuales mostraron sus criterios a cada una de las preguntas planteadas. Para la culminación el autor procede a presentar las conclusiones y las recomendaciones respectivas del tema considerando puntos relevantes dentro de la investigación. | es_ES |
| dc.format.extent | 19 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | BABAHOYO: UTB, 2021 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Política | es_ES |
| dc.subject | Redes sociales | es_ES |
| dc.subject | Marketing político | es_ES |
| dc.title | Las redes sociales y la perspectiva de los ciudadanos al momento de elegir a su candidato presidencial | es_ES |
| dc.type | bachelorThesis | es_ES |
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